الناشر | Harpercollins Focus |
رقم الكتاب المعياري الدولي 13 | 9780814437452 |
اللغة | الإنجليزية |
العنوان الفرعي للكتاب | Building The Bonds That Make A Business Great |
وصف الكتاب | Because of trust in leadership, in each other, and in the mission, a tiny company like John Deere grew into a worldwide leader. On the opposite spectrum, a lack of trust is what eventually sank the seemingly unsinkable corporation of Enron. A culture of trust for all companies large and small is invaluable. Trust turns deflection into transparency, suspicion into empowerment, and conflict into creativity. And what many have learned unfortunately is that no enterprise is too large or too successful to withstand a lack of trust within its walls.In The 10 Laws of Trust, JetBlue chairman and Stanford Graduate School of Business professor Joel Peterson explores how a culture of trust gives companies an edge. Consider this: What does it feel like to work for a firm where leaders and colleagues trust one another? Peterson has found that, when freed from micromanagement and rivalry, every employee contributes his or her best. Risk taking and innovation become the norm. In clear, engaging prose, highlighted by compelling examples, Peterson details how to establish and maintain a culture of trust, including: - Start with integrity- Invest in respect- Empower everyone- Require accountability- Keep everyone informed- And much more!As Peterson notes, "When a company has a reputation for fair dealing, its costs drop: Trust cuts the time spent second-guessing and lawyering." With this indispensable resource for businesses large and small, you will learn how to plant the seeds of trust throughout your organization--and reap the rewards of reputation, profits, and success! |
المراجعة التحريرية | A timely and critical guide to investing in high-trust relationships and reaping remarkable gains in reputation and the bottom-line." --Eric Jacobson On Management and Leadership "A powerfully straightforward view of how to build trust in an organization. Let me repeat the word straightforward!" --The Business Builders Show ..".powerfully straightforward view of how to build trust in an organization." --Marty Wolff, The Business Builders Show "Peterson, the chairman of JetBlue Airlines, has a refreshing practical tone while using personal and business examples. This makes the reading both practical and useful" --Vancouver Business Journal "In this short, snappy exploration of trust...Peterson coaxes leaders into fostering a culture crafted around restoring trust. Worth the intellectual mileage." --Associations Now ..".guides leaders and board members in laying out and exceeding the expectations of trust so they can run a high-trust and successful business" --Small Business Trends "Joel Peterson has seen what trust builds and what a lack of trust destroys." --Jim Pawlak, Biz Books ..".not only offers a simple, powerful framework for trust-centered leadership, but his insight about trust trickles into all areas of business, especially when dealing with customers." --Selling Out ..".Peterson packs a punch with 10 Laws of Leadership that can help you make a difference in leading your people to greatness." --Inc. |
عن المؤلف | JOEL PETERSON is the Chairman of JetBlue and a consulting professor at the Stanford Graduate School of Business. Formerly the Managing Partner of Trammel Crow, one of the nation's leading real estate developers, he is chairman of the investment firm he founded in 1995. DAVID A. KAPLAN worked for 25 years at Newsweek and Fortune. A New York Times bestselling author, he is now a media consultant and teaches journalism and law at NYU. |
تاريخ النشر | 10 May 2016 |
عدد الصفحات | 128 |
10 Laws Of Trust: Building The Bonds That Make A Business Great Paperback English by Joel Peterson - 10 May 2016