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101 Design Methods paperback english - 23/Oct/12

احنا آسفين! المنتج ده مش موجود.
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متوفر قريبا
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المواصفات
الناشرJohn Wiley And Sons Inc
رقم الكتاب المعياري الدولي 139781118083468
رقم الكتاب المعياري الدولي 101118083466
اللغةالإنجليزية
العنوان الفرعي للكتابA Structured Approach For Driving Innovation In Your Organization
وصف الكتابThe first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
المراجعة التحريريةDesign thinking is a method that can be applied to nearly any endeavor, business scenario, or social reform. In his book, 101 Design Methods, author Vijay Kumar describes how design methods can be applied as a science, rather than through art, through practical steps of observation, reframing, ideation, prototyping, and planning. ( Contract Magazine, May 2013)
عن المؤلفVIJAY KUMAR is a professor at the IIT Institute of Design, the graduate school of design at the Illinois Institute of Technology, where he leads the Strategic Design Planning and the Design Methods programs. Kumar has taught, published, consulted, and lectured throughout the world on using structured methods, tools, and frameworks for conceiving reliable human-centered innovations and turning them into strategic plans for organizations. He has consulted for Autodesk, Motorola, Pfizer, Procter & Gamble, SC Johnson, Steelcase, Target, T-Mobile, and many others.
تاريخ النشر23/Oct/12
عدد الصفحات336

101 Design Methods paperback english - 23/Oct/12

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