English
- إرجاع مجاني بسهولة
- أفضل عروض
Digital Innovations For Mass Communications paperback english - 41676
الآن:
452.00 جنيهيشمل ضريبة القيمة المضافة
باقي 2 وحدات في المخزون
احصل عليه خلال 3 يناير
إدفع 6 اقساط شهرية بقيمة ٩٠٫٠٠ جنيه.
1
توصيل مجاني لنقطة نون ومراكز الاستلام
معرفة المزيد
تقدر ترجّع المنتج بسهولة في العرض ده
المنتج كما في الوصف
90%
شريك لنون منذ
4+ سنة
أحدث التقييمات الإيجابية
المواصفات
| الناشر | Routledge |
| رقم الكتاب المعياري الدولي 13 | 9780415662949 |
| اللغة | الإنجليزية |
| وصف الكتاب | In every field of mass communications-advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting-professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative piece, a public service campaign, an independent documentary, a travelogue, or a collection of photographs, effective storytelling requires a combination of creativity, empathy, and expertise. Through the innovative technologies and techniques described in this textbook, students will learn how to turn passive readers and viewers into engaged and regular users. The sixteen chapters each include a brief introduction, assignments, simple-to-follow step-by-step exercises, and sources for additional information in which users will learn to produce apps, informational graphics, quick response codes, quizzes, simulations, smartphone and table icons, social media campaigns, three-dimensional pictures, and video. Students will work with the following programs: Blogger, Dreamweaver, Excel, Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie, Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter, LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit, Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize, Wikipedia, Word, WordPress, and YouTube. When digital innovations are added to traditional print and screen presentations, a media user is not only allowed to interact with the information but can also physically engage with the story displayed. Giving students the tools they need to transform their storytelling in this manner is the ultimate goal of this textbook. |
| عن المؤلف | Paul Martin Lester is Professor of Communications at California State University, Fullerton. He is the author of Visual Communication: Images with Messages, Visual Journalism: A Guide for New Media Professionals, The Ethics of Photojournalism, and, with xtine burrough, Visual Communication on the Web. |
| رقم الطبعة | 1 |
| تاريخ النشر | 41676 |
| عدد الصفحات | 296 |
Digital Innovations For Mass Communications paperback english - 41676
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مجموع العربة 452.00 جنيه
