الناشر | Pearson |
رقم الكتاب المعياري الدولي 13 | 9781292060095 |
رقم الكتاب المعياري الدولي 10 | 1292060093 |
اللغة | الإنجليزية |
Language | اللغة الإنجليزية |
وصف الكتاب | Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in todays business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. |
رقم الطبعة | 3 |
تاريخ النشر | 38539 |
عدد الصفحات | 552 |
Economics For Managers Paperback English by Paul G Farnham - 38539