شريك لنون منذ
5+ سنةالناشر | McGraw-Hill Education - Europe |
رقم الكتاب المعياري الدولي 13 | 9780077140878 |
اللغة | الإنجليزية |
العنوان الفرعي للكتاب | The Challenge Of Global Competition |
وصف الكتاب | International Business: The Challenge of Global Competition, 13th Global Edition by Ball, Geringer, Minor and McNett continues to be the most current, objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students. |
رقم الطبعة | 13 |
تاريخ النشر | 1-Jul-12 |
عدد الصفحات | 712 |
International Business : The Challenge Of Global Competition Paperback English by Donald A. Ball - 1-Jul-12