English
- إرجاع مجاني بسهولة
- أفضل عروض
المواصفات
| الناشر | Palgrave MacMillan |
| رقم الكتاب المعياري الدولي 13 | 9781137337399 |
| رقم الكتاب المعياري الدولي 10 | 1137337397 |
| اللغة | الإنجليزية |
| العنوان الفرعي للكتاب | Principles And International Best Practices In Financial Communications |
| وصف الكتاب | This practical guide on the theory and practice of Investor Relations combines the art and science of marketing, financial analysis, and financial communications in a single source. It offers expert advice and helpful tips to be used in real business life by corporate executives, financial analysts, students, and anyone competing for capital. |
| عن المؤلف | Anne Guimard clearly understands the true value-creating potential of investor relations. Her counsel is as clear and actionable as her perspective is thoughtful and thought provoking. A must read for anyone new to the craft or for those who realize that there's always something else to learn.' - Robert G. Berick, Managing Director, Falls Communications 'This book is the essential guide to anyone involved in Investor Relations. Anne's concise language clearly defines concepts and provides crucial information. Moreover, it provides useful IR templates and sample documents which reflect the best practice.' - Alexandre Bykov, IR adviser |
| رقم الطبعة | 2 |
| تاريخ النشر | 01 Dec 2013 |
| عدد الصفحات | 221 |
علاقات المستثمرين: المبادئ وأفضل الممارسات الدولية في الاتصالات المالية
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