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المواصفات
| الناشر | HARPER BUSINESS |
| رقم الكتاب المعياري الدولي 13 | 9780061771132 |
| رقم الكتاب المعياري الدولي 10 | 0061771139 |
| الكاتب | Adrian Wooldridge |
| تنسيق الكتاب | Hardcover |
| اللغة | English |
| وصف الكتاب | "Read it before buying any other business book."--Rosabeth Moss Kanter In this newly renamed and completely updated edition ofthe BusinessWeek bestseller The Witch Doctors with a new Forewordfrom John Micklethwait, Adrian Wooldridgedeftly sifts th |
| عن المؤلف | Adrian Wooldridge is the management editor and "Schumpeter" columnist of The Economist. He was educated at Balliol College, Oxford, and All Souls College, Oxford, where he held a Prize Fellowship. He was formerly The Economist's Washington bureau chief and "Lexington" columnist. He is the coauthor, with John Micklethwait, of five books--including The Witch Doctors: Making Sense of the Management Gurus; A Future Perfect: The Challenge and Hidden Promise of Globalization; The Company: A Short History of a Revolutionary Idea; and The Right Nation: Conservative Power in America--and the author of Measuring the Mind: Education and Psychology in England c.1860-1990. Read more |
| تاريخ النشر | 29 November 2011 |
| عدد الصفحات | 464 pages |
Masters of Management: How the Business Gurus and Their Ideas Have Changed the World--For Better and for Worse
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