English
- إرجاع مجاني بسهولة
- أفضل عروض
المواصفات
| الناشر | Sound Wisdom |
| رقم الكتاب المعياري الدولي 13 | 9781640954250 |
| رقم الكتاب المعياري الدولي 10 | 1640954252 |
| وصف الكتاب | The essential guidebook on how to make your marketing and advertising more profitable--faster. You already have a great product or service--how do you build a narrative around it that speaks to your customers' attitudes, interests, and needs? Dra |
| عن المؤلف | Known as the "father of modern advertising techniques," Claude C. Hopkins transformed the marketing industry when he published Scientific Advertising, which is largely considered to be the landmark book on direct response marketing and split testing. More relevant today than ever before, Scientific Advertising provides a solid foundation in branding, writing compelling marketing copy, and testing and measuring advertising campaigns that will enhance not only your print marketing plan, but also your digital marketing and e-commerce strategies. |
| اللغة | English |
| الكاتب | Claude Hopkins |
| تاريخ النشر | 2023-04-18 |
| عدد الصفحات | 100 pages |
Scientific Advertising: Original Classic Edition
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