وصف الكتاب | Sylloge' is a compendium of management cases that demonstrates the multiple challenges that the Indian corporate giants are combating at the global level. Every case study is written with a specific pedagogical objective in order to enable the students to have both a high level of pronounced learning along with practical exposure. It is a body of knowledge devoted to creating tools and promoting actions taken by the corporate giants to solve strategic issues. These cases, which were presented in 'Conduit'- an International case Study Competition, organized by Amity Business School, would definitely help the managers, researchers, industrialists and academicians. It will help the corporate cosmos and the budding professionals to comprehend the critical issues and ultimately apply the strategic solutions in inter-related tasks and complexities. It focuses on four key areas of Strategic Planning €“ Technology, Management, Marketing and Operations. |