English
- إرجاع مجاني بسهولة
- أفضل عروض
المواصفات
| الناشر | Elsevier Science And Technology |
| رقم الكتاب المعياري الدولي 13 | 9781856175258 |
| اللغة | الإنجليزية |
| وصف الكتاب | To participate fully in the new world of e-business, organisations have to make significant financial investments. How then, should they evaluate e-business investment proposals and monitor the resulting performance of their on-line business operations? To what extent are traditional performance measurement systems fit for a world where clicks not bricks determine business success? This CIMA report describes research investigating how organisations have been adapting their performance measurement systems for e-business.The research aimed to identify the features and benefits of an effective e-business performance measurement system by studying twelve organisations that have had some success in developing performance measurement systems suitable for the on-line environment. This title is based on four years of case study research including interviews with 12 managers. It offers a distinctive view of e-business in measuring the performance of a business. In this title, recommendations are made based on the findings from cross case analysis. |
| تاريخ النشر | 11 Jul 2008 |
| عدد الصفحات | 100 |
The Benefits Of E-Business Performance Measurement Systems Paperback English by Matthew Hinton - 11 Jul 2008
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