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Blue Ocean Strategy

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EGP 200.00
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EGP 125.00 Inclusive of VAT
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#30 in Literary Fiction
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ISBN 139781625274496
Book DescriptionAbout the Author W. Chan Kim and Renee Mauborgne are Professors of Strategy at INSEAD and Codirectors of the INSEAD Blue Ocean Strategy Institute. They are the authors of the New York Times and #1 Wall Street Journal bestseller, BLUE OCEAN SHIFT and the international bestseller BLUE OCEAN STRATEGY, which is recognized as one of the most iconic and impactful strategy books ever written. Blue Ocean Strategy has sold over 4 million copies, is being published in a record-breaking 46 languages.
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Blue Ocean Strategy

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