Specifications
| Publisher | Pearson Education Limited |
| ISBN 13 | 9780582406360 |
| ISBN 10 | 582406366 |
| Book Description | Motivates students through a wide range of case studies based on popular and core issues that focus on key teaching points. Over 100 Case Studies including Nokia and Sony Playstation.Case Studies increase in difficulty to cater for all abilities, with practice synoptic exercises in the latter part of the book.Provides practice for the exams with questions at the end of each case study based on specimen questions produced by the awarding bodies. Includes a section containing advice from the Chief Examiner of a leading awarding body. The Answer Guide provides sample answers, mark guidelines, and a matching chart showing coverage of the specifications. |
| Language | English |
| Author | Ian Marcouse |
| Publication Date | 2002-05-08 |
| Number of Pages | 336 pages |
Business Case Studies Student's Paper, 3rd. Edition
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