Publisher | Business Expert Press |
ISBN 13 | 9781606495803 |
Book Description | There's a new playing field - social media. And new rules of the game - analysis, action, communication at high speed. Yet the realities of people's reasonable expectations and the basic rules guiding crisis behavior and communication haven't changed. This book examines recent 'Instant Crises,' derives lessons and applies the basics of crisis management to the new environment. |
Language | English |
Author | Capozzi |
Publication Date | 2013 |
Number of Pages | 240 |
Crisis Management In The Age Of Social Media Paperback English by Capozzi - 2013