E-Commerce 2015 paperback english - 2015
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| Publisher | Pearson |
| ISBN 13 | 9781292076317 |
| Book Description | This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field. |
| About the Author | Kenneth C. Laudon is a professor of Information Systems at the Stern School of Business at New York University |
| Language | English |
| Author | Kenneth C. Laudon, Carol Guercio Traver |
| Edition Number | 11 |
| Publication Date | 2015 |
| Number of Pages | 912 |
E-Commerce 2015 paperback english - 2015
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