Book Description | How to Market Yourself by Joe Girard ... "The book "How to Market Yourself" is one of the leading books in personal and practical development. In it, Joe Girard, the best salesman in the world according to the Guinness Book of Records, talks about the many skills that enable the salesman to succeed in his deals and create a strong network of good and honest relationships with his clients and customers, investing in himself first, and then in the product he sells. Girard believes that the most important product you promote to your customers is "you". The book includes various guidelines and practical steps for those who want to succeed in their work, whatever the work, and present themselves as the best in their field and the most distinguished |
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