Publisher | McGraw-Hill Companies; 1st edition |
ISBN 13 | 9781265874681 |
ISBN 10 | 1265874689 |
Author | Greg Satell |
Language | English |
Book Description | Map the innovation space--and blaze a path to profits and growthCountless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies--a straight |
About the Author | Greg Satell is a popular writer, speaker, and consultant whose work has appeared in Harvard Business Review, Forbes, The Times of London, Fast Company, Inc., and Business Insider. A corporate executive and entrepreneur, Satell has built market-leading digital and media businesses and advised major brands as a senior officer for The Publicis Groupe, one of the world's leading marketing services organizations. . |
Publication Date | 11 July 2023 |
Number of Pages | 240 pages |
Mapping Innovation (Pb)