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Research Methods For The Behavioral Sciences paperback english - 05 Apr 2011

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PublisherCengage Learning, Inc
ISBN 139781111342265
ISBN 101111342261
Book DescriptionBestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, International Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities
About the AuthorFrederick J Gravetter (deceased) was Professor Emeritus of Psychology at The College at Brockport, State University of New York. While teaching at Brockport, he specialized in statistics, research design and cognitive psychology. Dr. Gravetter received his bachelor's degree in mathematics from MIT and his Ph.D. in psychology from Duke University. In addition to publishing several research articles, Dr. Gravetter co-authored all editions of bestselling STATISTICS FOR THE BEHAVIORAL SCIENCES and RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES. Lori-Ann B. Forzano is Professor of Psychology at The College at Brockport, State University of New York, where she regularly teaches undergraduate and graduate courses in research methods, statistics, learning, animal behavior and the psychology of eating. Her research examines impulsivity and self-control in adults and children and has been published in the JOURNAL OF THE EXPERIMENTAL ANALYSIS OF BEHAVIOR, LEARNING AND MOTIVATION and THE PSYCHOLOGICAL RECORD. Dr. Forzano also co-authored ESSENTIALS OF STATISTICS FOR THE BEHAVIORAL SCIENCES, 9th Edition and all previous editions of RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, now in its 6th Edition. She earned a bachelor's in psychology and a Ph.D. in experimental psychology from the State University of New York at Stony Brook
LanguageEnglish
AuthorLori-Ann B. Forzano, Frederick J. Gravetter
Edition Number4
Publication Date05 Apr 2011
Number of Pages640

Research Methods For The Behavioral Sciences paperback english - 05 Apr 2011

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