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Revenue Management: Advanced Strategies and Tools to Enhance Firm Profitability

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PublisherNow Publishers
ISBN 139781680830286
ISBN 101680830287
AuthorSheryl E Kimes
Book FormatPaperback
LanguageEnglish
Book DescriptionRevenue Management: Advanced Strategies and Tools to Enhance Firm Profitability provides an overview of revenue management (RM) and discusses approaches that firms can use to more profitably manage and define the ways in which they sell their capacit
Publication Date26 March 2015
Number of Pages82 pages

Revenue Management: Advanced Strategies and Tools to Enhance Firm Profitability

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