Publisher | John Wiley And Sons Inc |
ISBN 13 | 9780471540304 |
ISBN 10 | 0471540307 |
Author | Robert G. Stemper |
Language | English |
Book Subtitle | A Guide To Increasing Sales And Profits In Consumer Financial Services |
Book Description | A guide to improving sales and profits in consumer financial services that stresses the development of a sales and service culture. The key principles discussed are interaction with customers, cultural support and values, service from the customer's point of view, service selling, characteristics of successful sales organizations, star sales people, perfecting the sales process, dealing with prospective clients, and ongoing interaction with the client. |
About the Author | Robert G. Stemper is the author of Service Selling: A Guide to Increasing Sales and Profits in Consumer Financial Services, published by Wiley |
Publication Date | 29 April 1991 |
Number of Pages | 230 |
Service Selling: A Guide To Increasing Sales And Profits In Consumer Financial Services Hardcover English by Robert G. Stemper - 29 April 1991