Specifications
| Publisher | BY |
| ISBN 10 | 1399416332 |
| Author | Luan Wise |
| Book Format | Paperback |
| Language | English |
| Book Description | You might be using 'social media' everyday, but are you maximizing its potential to best benefit your business? Understanding the implications of using social media strategically to enhance and complement marketing initiatives at work is crucia |
| About the Author | Luan Wise is a Chartered Marketer and Fellow of the Chartered Institute of Marketing, with over 20 years of experience working in agency, client-side and consultancy roles. She started her own marketing consultancy and training business in 2011, providing counsel and coaching to business leaders and marketing directors. In 2016, she began to write and record courses for LinkedIn’s online learning platform, LinkedIn Learning; since 2019, she has also been a lead trainer for Meta. Luan delivers guest lectures at universities including the University of the West of England (UWE), Aston, Loughborough, De Montfort and Warwick, and continues to speak at industry events across the world. |
| Publication Date | 12 September 2024 |
| Number of Pages | 192 pages |
Smart Social Media: How to grow your business with social media marketing
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