العربية
  • Free & Easy Returns
  • Best Deals
العربية
loader
Wishlist
wishlist
Cart
cart

The Crowd: A Study of the Popular Mind

Was:
EGP 132.25
Now:
EGP 108.30 Inclusive of VAT
Saving:
EGP 23.95 18% Off
11.11 Deal
Lowest price in 30 days
Only 3 left in stock
Lowest price in 30 days
Only 3 left in stock
noon-marketplace
Get it by 22 - 23 Nov
Order in 10 h 54 m
emi
Buy now, pay in monthly installments later with select cards.View more details
Pay 6 monthly payments of EGP 20.00.
/eg-cib
Delivery 
by noon
Delivery by noon
High Rated
Seller
High Rated Seller
Cash on 
Delivery
Cash on Delivery
Secure
Transaction
Secure Transaction
1
1 Added to cart
Add To Cart
Noon Locker
Free delivery on Lockers & Pickup Points
Learn more
free_returns
Enjoy hassle free returns with this offer.
Item as Described
Item as Described
70%
Partner Since

Partner Since

1+ Years
Overview
Specifications
PublisherDover Publications Inc.
ISBN 139780486419565
ISBN 10486419568
Book DescriptionOne of the most influential works of social psychology in history, The Crowd was highly instrumental in creating this field of study by analyzing, in detail, mass behavior. The book had a profound impact not only on Freud but also on such twentieth-century masters of crowd control as Hitler and Mussolini -- both of whom may have used its observations as a guide to stirring up popular passions. In the author's words, "The masses have never thirsted after the truth. Whoever can supply them with illusions is easily their master; whoever attempts to destroy their illusions is always their victim."Although the volume focuses on crowd psychology, it is also brilliantly instructive on the effects of the generally accepted beliefs of a nation's citizenry on the processes of history. Among the topics covered here are general characteristics and mental unity of the crowd; the crowd's sentiments and morality; its ideas, reasoning power, and imagination; opinions and beliefs of crowds and the means used by leaders to persuade; classification of crowds, including criminal and electrical assemblages, as well as the functioning of criminal juries and parliamentary assemblies.A must-read volume for students of history, sociology, law, and psychology, The Crowd will also be invaluable to politicians, statesmen, investors, and marketing managers. "Any study of crowd behavior, popular psychology, fascism, etc. would do well to begin with Le Bon's work." -- Anson Rabinbach, Professor of History, Princeton University.
AuthorGustave Le Bon
LanguageEnglish
Publication Date3/28/2003
Number of Pages160.0

The Crowd: A Study of the Popular Mind

Added to cartatc
Cart Total EGP 108.30
Loading