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The Fundamentals of Graphic Design Paperback English by Gavin Ambrose - 05 Dec 2010

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EGP 695.00
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(Original Copy - نسخه أصلية)
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PublisherBloomsbury Publishing PLC
ISBN 139782940373826
ISBN 102940373825
Book DescriptionThe book covers key aspects of design, including typography, art direction, production and finishing, environmental design, and self-promotion. It also examines the broader implications of graphic design, including social responsibility, its role in art and its future. "The Fundamentals of Graphic Design" places graphic design in its socio-historical context, discussing its influences and development. It includes contributions of work from contemporary designers, including Pentagram, Why Not Associates and Studio Myerscough. It is an ideal guide for anyone starting out or seeking a role in the world of graphic design
Editorial ReviewExciting visual examples! Easy reading - clear definitions.' - Ejenobo Oke, Manchester College, USA. 'I believe that it is the most comprehensive look at graphic design as a discipline that I have encountered.' - Andrew Hawryshkewich, Simon Fraser University, Canada. 'Fantastic - great information presented in an accessible way.' - Neil Leonard, Arts University College at Bournemouth, UK. 'Great introduction for level 4 BA Graphic students. Clear layout, easily accessible.'- John Blackman, Cambridge School of Visual and Performing Arts, UK. 'Really great content to teach what the graphic design field encompasses for the beginning student.'- Nicole Stager, Lebanon Valley College, USA. 'Great book about design fundamentals. I highly recommend it to any beginning to experienced designer.'- Chuck Cell Davis, Shawnsee State University, USA.
About the AuthorGavin Ambrose is a practising graphic designer whose client base includes the arts sector, galleries, publishers and advertising agencies. He has written and designed several books on graphic design, branding and packaging. Paul Harris studied at the London College of Communication and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed and Confused.
LanguageEnglish
AuthorGavin Ambrose, Paul Harris
Publication Date05 Dec 2010
Number of Pages192

The Fundamentals of Graphic Design Paperback English by Gavin Ambrose - 05 Dec 2010

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