English
- استرجاع مجاني وسهل
- أفضل العروض
المواصفات
| الناشر | CENGAGE INDIA |
| رقم الكتاب المعياري الدولي 13 | 9788131526279 |
| اللغة | الإنجليزية |
| وصف الكتاب | E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the 2009 recession on electronic commerce, its role is even more critical. Packed with the most cutting-edge coverage available, E-BUSINESS, 10E, equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading text reflects changes in the economy and how business and society are responding to those changes. Balancing technological issues with the strategic business aspects of successful e-commerce, the new edition includes expanded coverage of e-commerce growth in China and the developing world, social media and online marketing strategies, technology-enabled outsourcing, and the latest development in online payment processing systems. |
| عن المؤلف | Gary Schneider is a Professor of Accounting at California State University Monterey Bay |
| رقم الطبعة | 10 |
| تاريخ النشر | 2013 |
| عدد الصفحات | 608 |
E-Business Paperback English by Gary Schneider - 2013
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