الناشر | Pearson |
رقم الكتاب المعياري الدولي 13 | 9780273761341 |
اللغة | الإنجليزية |
وصف الكتاب | Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike. |
رقم الطبعة | 7 |
تاريخ النشر | 12/6/2011 |
عدد الصفحات | 792 |
Electronic Commerce 2012 paperback english - 12/6/2011