| وصف الكتاب | In these times of rapid change and uncertainty, when organizational structures are shifting and changing constantly, there are fewer and fewer opportunities to influence others by the use of traditional power and authority. Instead, individuals increasingly have to rely on their personal impact and their influencing skills. These skills are beginning to be identified as critical for success in the future. Richard Hale and Peter Whitlam claim that in order to influence successfully there is a recognized systematic process that not only has clearly defined stages, but also incorporates specific key behaviours. Conventional wisdom decrees that influencing is an innate quality; however, this book, based on validated research, challenges that viewpoint and provides you with some powerful tools and techniques to improve: the impression you make on others; your initial impact; and your ongoing influencing skills. Impact and Influence uniquely provides a framework to help you explore how you can enhance your understanding and abilities in these areas. It also provides practical and psychological tools that can help you put the ideas into practice. |
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