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نظم المعلومات الإدارية: إدارة الشركة الرقمية

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متوفر قريبا
نظرة عامة
المواصفات
الناشرPearson Education Limited
رقم الكتاب المعياري الدولي 139781292211756
تنسيق الكتابغلاف ورقي
اللغةالإنجليزية
العنوان الفرعي للكتابManaging The Digital Firm
وصف الكتابFor courses in Management Information Systems (MIS), , , , The authoritative, case-based view into how businesses leverage information systems, , Kenneth and Jane Laudon's popular Management Information Systems: Managing the Digital Firm, along with MyLabTM MIS, continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of information systems used by businesses today, including all-new real-world cases and discussion of significant contemporary topics, from big data and the Internet of Things (IoT) to machine learning and DevOps., , , , Featuring comprehensive coverage of new technologies and applications, while also considering their impact on business models and decision-making, Management Information Systems enhances learning through vivid examples designed to capture the imaginations of all students. As they build sought-after skills for the modern workplace, students will learn to lead management discussions and drive decisions about their firm's information systems. , , , MyLab MIS not included. Students, if MyLab MIS is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab MIS should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information., , , MyLab MIS is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
رقم الطبعة15
تاريخ النشر19/Dec/17
عدد الصفحات656

نظم المعلومات الإدارية: إدارة الشركة الرقمية

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