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متوفر قريبا
نظرة عامة
المواصفات
الناشرMacmillan
رقم الكتاب المعياري الدولي 139781509874743
رقم الكتاب المعياري الدولي 101509874747
اللغةالإنجليزية
Languageاللغة الإنجليزية
وصف الكتابSix Billion Shoppers
المراجعة التحريرية**Selected as one of the Best Business Books of 2015 by the Wall Street Journal** “Fascinating...stories don't get much better than Alibaba's.” -The Financial Times “An absolute delight to read. The book is written in a fresh, engaging style that creates a sense of immediacy and empathy for Alibaba's team. If you like a well-written business yarn, read Alibaba's World. It's how the East was won.” -The New York Journal of Books “A fascinating insider's look at the digital opening of China... provides a dizzying look at this company's startling birth, growth, and success.” -Publishers Weekly
عن المؤلفFrom 2000-2008, PORTER ERISMAN worked as a Vice-President at Alibaba Group, joining the company just as it moved out of founder Jack Mas apartment. He is the writer/director of Crocodile in the Yangtze: The Alibaba Story, an award-winning documentary about the rise of Alibaba and its famous founder, Jack Ma. Erisman is also the bestselling author of Alibabas World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted to e-commerce companies in Africa, Asia, and Latin America and has spoken at high-profile industry events in over 30 countries. --This text refers to the Hardcover edition.
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تاريخ النشر42999
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