Name: Blender 400W 1.7 L 40502 White/Clear
Brand: Touch
SKU: N29838045A
Rating: 2.5 (7 reviews)

Every good story has a hero and a villain. We can all picture the hero being brave, honest, and altruistic. While the villain often has less likeable traits. However, the bad guy can still appeal to our emotional side. To the point where we sometimes prefer the underdog to the knight in shining armour. This is because, when it comes to personalities &ndash; whether it&rsquo;s a person, a character, or a brand &ndash; there&rsquo;s no black or white, but a rainbow of a million different shades. Defining your brand personality is no easy task, but it determines consumer perception and helps you shape the most successful way to communicate. This is where Brand Touch comes to the rescue. Brand personality is developed through the interaction within a market, its environment, and consumers. There are two key elements to a brand personality, internal and external. The internal one is the emotion which consumers experience in association with a certain brand, whilst the external is how a brand present itself. Brand Touch measures how different personality traits are perceived in the market, and then creates a mapped-out profile of a brand&rsquo;s personality. Parameters such as extroversion and agreeableness are evaluated, plotted, and graphed to create a detailed analysis of a brand&rsquo;s identity. This approach helps your brand align its current perception with the desired one, and to visualise its personality within the market. There are no good or bad traits as such. It&rsquo;s all about how a brand is perceived, and how this perception relates to each trait of the personality. For example, no one wants to be the villain. But having some &ldquo;negative&rdquo; traits in your brand personality might work better for you than being 100% hero. Villains tend to be more self-confident, and individualistic. So, while Batman attracts the larger audience, the Joker might be able to drive price more effectively. Brand personality doesn&rsquo;t have to be fixed, it&rsquo;s something that should change depending on what your priorities are, what you want to communicate, and to whom. For example, we&rsquo;ve been supporting an international retailer to re-position themselves as a younger, and cooler brand. Through Brand Touch we&rsquo;ve analysed and understood what their positioning was at the time, and then we&rsquo;ve evaluated some possible future brand concepts. By analysing these concepts to understand how they&rsquo;d align with their current brand it emerged that although their idea of repositioning was valuable, it was too distant from their current brand image. So, changing too fast could have risked alienating and losing current consumers. Brand Touch addressed our client in a clear direction, and the brand decided to move forward with the new positioning but at a slower rate. This allowed them to attract new consumers while retaining the older &ldquo;fanbase&rdquo;. By understanding what your brand personality is, you can compare your positioning to your closest competitors and either adapt it to fill in a gap or own a particular trait of your personality and dominate that space. This self-awareness is also important when presenting new products or if you&rsquo;re repositioning your brand.

Blender 400W 1.7 L 40502 White/Clear

الخامات

Installation

Colour Name

What's In The Box

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mobiles

tablets

laptops

home appliances

camera, photo & video

televisions

headphones

gaminghub

electronics

women's fashion

men's fashion

girls' fashion

boys' fashion

watches

jewellery

women's handbags

men's eyewear

fashion

kitchen & dining

bedding

bath

home decor

Tools & Home Improvement

Patio, Lawn & Garden

pet supplies

home and kitchen

women's fragrance

men's fragrance

make-up

haircare

skincare

Bath & Body 

Electronic beauty tools

men's grooming

beauty

Diapering

Baby Transport 

Nursing & Feeding

Baby & Kids Fashion

Baby & Toddler Toys

Tricycles & Scooters

Board Games & Cards

Outdoor Play

Baby & Toys

Babyjoy

apple

nike

samsung

tefal

L'Oréal Paris

skechers

BLACK+DECKER

noon Digest

Back to School Sale

top brands

Electronics

Men's Fashion

Women's Fashion

Home & Kitchen

Home

Beauty & Fragrance

Baby

Toys

Sports

Health & Nutrition

Grocery

Bestsellers

Sell on noon

Electronics & Mobiles

Beauty & Fragrances

Fashion

Sports & Outdoors

Toys & Games

Baby Products

Pet Supplies

Office Supplies & Stationery

Books

Music, Movies & TV Shows

Automotive

Mahali

Installation	Countertop
Colour Name	White/Clear
What's In The Box	Countertop blender
Energy Used	Electric
Appliance Capacity	1.1 To 1.9 L
Capacity	1.7 L
Model Number	40502
Model Name	Turbo