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Business And Society Paperback English by Debbie McAlister - 10 Mar 2004

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PublisherHOUGHTON MIFFLIN
AuthorDebbie McAlister
LanguageEnglish
Book SubtitleA Strategic Approach To Social Responsibility
Book DescriptionA brief alternative to its competitors, Business and Society combines 12 chapters with 12 cases to offer a strategic approach to social responsibility. Streamlined coverage of key topics allows undergraduate students and MBA majors to focus on only what they need to prepare for in the real business world. Concise chapter content allows instructors to introduce outside resources into their course, such as readings, cases, and projects that enhance students' understanding of the material. Students will gain the background knowledge, skills, and insight necessary to analyze how organizations achieve both social and financial performance benefits through social responsibility
Publication Date10 Mar 2004
Number of Pages560

Business And Society Paperback English by Debbie McAlister - 10 Mar 2004

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