Specifications
| Publisher | Createspace Independent Publishing Platform; 1st edition |
| ISBN 13 | 9781541240193 |
| ISBN 10 | 1541240197 |
| Author | Paul W Thurman Mba |
| Language | English |
| Book Description | Strategy is the cornerstone of any graduate management program, and a critical part of any organization's growth.In this easy-to-read, comprehensive approach to strategy, two Columbia professors who have consulted with major corporations, not-for-pro |
| About the Author | Thomas P. Ference, PhD, and Paul W. Thurman, MBA, are professors at Columbia University's Mailman School of Public Health in its Department of Health Policy and Management. Tom and Paul have taught management courses at Columbia Business School and in leading corporate, public, not-for-profit programs around the world and have written a number of cases, simulations, and exercises. Professors Ference and Thurman also have significant for-profit, public, and not-for-profit advisory experience across a broad range of sectors. Their strategy text was created as a result of their decades of experience as teachers, researchers, management consultants, and executive coaches. By creating a better balance among the three key strategic thinking skills-conceptual, analytical, and operational-Tom and Paul believe that any organization, any leader, and any team can drive better performance, build better relationships with stakeholders, and create happier, more productive teams. |
| Publication Date | 20 December 2016 |
| Number of Pages | 334 pages |
CREATESPACE MBA Fundamentals: Strategy
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