| Book Description | Fundamentals of Investing helps individuals make informed investment decisions by providing a solid foundation of core concepts and tools. Smart, Gitman, and Joehnk use practical, hands-on applications to introduce the topics and techniques used by both personal investors and money managers.The authors integrate a consistent framework based on learning goals to keep students focused in each chapter. Students leave the course with the necessary information for developing, implementing, and monitoring a successful investment program.
The Thirteenth Edition uses a conversational tone to make the foreign language, concepts, and strategies of investing accessible to a student audience. With the help of examples throughout, students learn to make informed decisions in order to achieve investment goals. The book focuses on both individual securities and portfolios, teaching students to consider the risk and return of different types of investments and how to use this knowledge to develop, implement, and monitor goals.
MyFinanceLab (TM) not included. Students, if MyFinanceLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyFinanceLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.
MyFinanceLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. |
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