Specifications
| Publisher | Pearson Education Limited. |
| ISBN 13 | 9781292313733 |
| ISBN 10 | 1292313730 |
| Book Description | International Businessillustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyzes reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations worldwide. |
| Language | English |
| Author | Unknown Author |
| Language | English |
| Publication Date | 43787 |
| Number of Pages | 624 |
International Business: A Managerial Perspective Global Edi Paperback English by Unknown Author - 43787
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