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Introduction To Travel And Tourism paperback english - 1-Mar-1989

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PublisherJohn Wiley & Sons
ISBN 139780471288626
ISBN 100471288624
Book SubtitleAn International Approach
Book DescriptionThe fundamentals of travel and the impacts of tourism throughout history and the world Introduction to Travel and Tourism: An International Approach presents an all-encompassing exploration of the travel industry. Whether you are planning a career in travel or simply enjoy new places, this book offers in-depth information from a global perspective. Authoritative discussion covers tourism, attractions, food, planning, accommodations, transportation and more, with a full examination of economics, cultural impact, environmental effects, and governmental involvement. Insightful explanations surrounding marketing, feasibility, travel agencies, wholesalers and operators will appeal to career-minded readers, and an appendix covering franchising offers new perspective on the industry's future.
About the AuthorMichael M. Coltman is the author of Introduction to Travel and Tourism: An International Approach, published by Wiley.
LanguageEnglish
AuthorMichael M. Coltman
Publication Date1-Mar-1989
Number of Pages380

Introduction To Travel And Tourism paperback english - 1-Mar-1989

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