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Marketing Chaos by Scott Miller

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PublisherAseer Alkotb
ISBN 139789776972322
Book DescriptionIn his latest guide to the Chaos to Success series, Franklin Covey, senior consultant and best-selling author of The Wall Street Journal, reveals 30 career hurdles you may encounter as you market your brand and how to turn them into company-wide wins. Completely. Every success story begins with a journey. Marketing Chaos shares a career journey full of lessons learned, across thirty chapters. This book is designed to prepare you for the many challenges you will inevitably face, whether you're starting a new company, you're a brand manager trying to figure out the best direct marketing strategy, you're trying to position your brand in a niche market, or you're trying to get your job back as a marketing manager. Avoid marketing frivolity and expect success. Each chapter contains realistic lessons that teach you how important marketing your brand is in business development.
LanguageArabic
AuthorScott Miller
Edition Number1
Publication Date2024
Number of Pages384

Marketing Chaos by Scott Miller

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