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Thames & Hudson Advertising Concept Book 3e: Think Now, Design Later

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PublisherThames & Hudson
ISBN 139780500292679
ISBN 109780500292679
AuthorPete Barry
LanguageEnglish
Book DescriptionThe classic guide to creative ideas, strategies, and campaigns in advertising, now in a revised and updated third edition
About the AuthorPete Barry began his career as an art director in London. He works as a copywriter in New York and teaches Advertising Design at Syracuse University. His most recent awards include a Gold Clio and an AIGA, and he was winner of the Pentagon Memorial Competition.
Publication Date26 July 2016
Number of Pages296 pages

Thames & Hudson Advertising Concept Book 3e: Think Now, Design Later

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