الناشر | Pearson Education (US) |
رقم الكتاب المعياري الدولي 13 | 9780131735217 |
اللغة | الإنجليزية |
وصف الكتاب | For undergraduate or graduate courses in electronic commerce. this briefer text gives students an overview of managerial and technical concepts of e-commerce. the material follows a life cycle approach to show students the entire process of e-commerce from "vision" or strategic planning to "fulfillment" for delivery of products and services with the goal of customer satisfaction. |
رقم الطبعة | 3 |
تاريخ النشر | 2/16/2006 |
عدد الصفحات | 576 |
Electronic Commerce: From Vision To Fulfillment paperback english - 2/16/2006