English
- استرجاع مجاني وسهل
- أفضل العروض
International Case Studies in Innovation and Entrepreneurship in Tourism
الآن:
د.إ. 218.00 شامل ضريبة القيمة المضافة
توصيل مجاني
باقي 2 وحدات في المخزونتوصيل مجانيباقي 2 وحدات في المخزون
احصل عليه خلال 20 - 25 مارس
احصل على 5% رصيد مسترجع باستخدام بطاقة بنك المشرق نون الائتمانية. اشترك الآن. قدّم الحين
1
توصيل مجاني لنقطة نون ومراكز الاستلام
معرفة المزيد
إرجاع سهل لكل المنتجات في هذا العرض.
المواصفات
| الناشر | Routledge |
| رقم الكتاب المعياري الدولي 13 | 9781032487953 |
| رقم الكتاب المعياري الدولي 10 | 103248795X |
| الكاتب | Antónia Correia |
| اللغة | English |
| وصف الكتاب | This international case study book provides 23 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning.The dynamic characteristic of the tourism industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with change and development in real-life practices. Curated and developed by industry experts and practitioners, these case studies embody real-world scenarios with the aim of best preparing students for their future careers. This compelling set of case studies explores the dynamics of entrepreneurship in global context, analyses emerging markets and new business models, and elicits the implications of innovation and entrepreneurship in different contexts and within a transdisciplinary perspective. The cases illustrate innovation and entrepreneurship as an accelerator of tourism growth and development, under a sustainable perspective.With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike. |
| تاريخ النشر | 15 April 2024 |
| عدد الصفحات | 218 pages |
International Case Studies in Innovation and Entrepreneurship in Tourism
تمت الإضافة لعربة التسوق
مجموع السلة 218.00 د.إ.
