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| الناشر | Penguin UK |
| رقم الكتاب المعياري الدولي 13 | 9780241197264 |
| رقم الكتاب المعياري الدولي 10 | 241197260 |
| اللغة | الإنجليزية |
| تنسيق الكتاب | غلاف ورقي |
| Language | اللغة الإنجليزية |
| وصف الكتاب | In The Lean Start-up, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs) and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Start-up Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.Today every company needs to get faster and smarter. Read The Start-up Way and discover how to embrace change, survive and thrive. |
| المراجعة التحريرية | In the pivot-or-perish networked world of 21st century business, this is mission critical reading (Reid Hoffman, cofounder of LinkedIn), A wonderful decoder ring for those seeking to create, nurture and sustain entrepreneurial thinking in companies at any size and scale. Rich with case studies showcasing real world applications and lessons learned (Brad D. Smith, Chairman and CEO, Intuit) |
| عن المؤلف | Eric Ries is an entrepreneur and the author of the international bestseller The Lean Start-up, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of start-ups including IMVU, where he served as CTO and he has advised on business and product strategy for start-ups, venture capital firms and large companies, including General Electric, where he partnered to create the Fast Works program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange. |
| تاريخ النشر | 43052 |
| عدد الصفحات | 384 |
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مجموع السلة 87.00 د.إ.
