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Crisis Management In The Age Of Social Media Paperback English by Capozzi - 2013

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PublisherBusiness Expert Press
ISBN 139781606495803
Book DescriptionThere's a new playing field - social media. And new rules of the game - analysis, action, communication at high speed. Yet the realities of people's reasonable expectations and the basic rules guiding crisis behavior and communication haven't changed. This book examines recent 'Instant Crises,' derives lessons and applies the basics of crisis management to the new environment.
LanguageEnglish
AuthorCapozzi
Publication Date2013
Number of Pages240

Crisis Management In The Age Of Social Media Paperback English by Capozzi - 2013

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