Editorial Review | Whether you are still planning a start--up or if you are hoping to bring your companya s marketing efforts up to date, you will find that E--Marketing is an essential starting point. (Sales Director, January 2001) "This title will offer a valuable insight into the techniques that can be utilised to promote your business." (Internet Works, March 2001) "a useful starting point...comprehensive book...a great number of references to useful websites"... (Freelance Informer, October 2001) "...provides an articulate, straightforward introduction to marketing online. Its breadth of scope is impressive..." (Arts Professional, 10 February 2003) |