Go Logo! A Handbook To The Art Of Global Branding - Hardcover English by Mac Cato - 40181
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Specifications
| Publisher | Rockport Publishers |
| ISBN 13 | 9781592535170 |
| ISBN 10 | 1592535178 |
| Author | Mac Cato |
| Book Format | - Hardcover |
| Language | English |
| Book Subtitle | 12 Keys To Creating Successful Global Brands |
| About the Author | Mac Cato Founded Cato Gobe In New York In 1985, With Joel Desgrippes In Paris, Focused On Development Of The Emotional Branding Concept. Throughout His Long Career Cato Has Been An Active Innovator In His Brand Consulting Programs With Many Of The World’S Leading Brand-Led Businesses, Including Mercedes, Ford, General Foods, Nestle, Mars, Coke, Pepsi, Nabisco, Chase, Diners Cub, American Express, Heineken, Budweiser, The Limited, Asda, Kroger, Safeway, Avon, Elisabeth Arden, Victoria’S Secret, And Brookstone. |
| Edition Number | Hardcover W/Jacket Edition |
| Publication Date | 40181 |
| Number of Pages | 208 |
Go Logo! A Handbook To The Art Of Global Branding - Hardcover English by Mac Cato - 40181
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Cart Total AED 133.00
