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How to Think Like an Entrepreneur

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PublisherPan Macmillan
ISBN 139781447293354
ISBN 101447293355
Book DescriptionHaving the drive, ambition and inspiration to start a new business takes a particular mindset - no wonder we regard successful entrepreneurs as modern-day magic-makers. But what if that spirit and drive were applied outside the world of business startups? An entrepreneur seeks to build something from nothing; to take an inspired idea and make it a reality. How to Think Like an Entrepreneur explores what it takes to be a successful entrepreneur - the ability to disrupt the status quo, use design thinking to generate fresh perspectives, build resilience and leap forward from failure - and ultimately lead us to the heart of great entrepreneurial thinking; an understanding of our deepest human needs. By harnessing the passion, verve and creative thinking of an entrepreneur, you can improve your business and your life and relationships beyond it.
About the AuthorPhilip Delves Broughton is the author of two international bestsellers, Life's a Pitch, and What They Teach You at Harvard Business School. He grew up in England, received his BA in Classics from Oxford and his MBA from Harvard Business School. He spent ten years as a reporter and foreign correspondent for the Daily Telegraph and now writes regularly for the Financial Times and the Wall Street Journal. An edited collection of his work for the FT was published as Management Matters: From the Humdrum to the Big Decisions. He also collaborates with the Kauffman Foundation for Entrepreneurship and Education in the area of research and policy.
LanguageEnglish
AuthorPhilip Delves Broughton
Publication Date20160310
Number of Pages160

How to Think Like an Entrepreneur

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