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International Business: A Managerial Perspective Global Edi Paperback English by Unknown Author - 43787

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PublisherPearson Education Limited.
ISBN 139781292313733
ISBN 101292313730
Book DescriptionInternational Businessillustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyzes reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations worldwide.
LanguageEnglish
AuthorUnknown Author
LanguageEnglish
Publication Date43787
Number of Pages624

International Business: A Managerial Perspective Global Edi Paperback English by Unknown Author - 43787

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