Introduction To Travel And Tourism paperback english - 1-Mar-1989
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Specifications
| Publisher | John Wiley & Sons |
| ISBN 13 | 9780471288626 |
| ISBN 10 | 0471288624 |
| Author | Michael M. Coltman |
| Book Format | Paperback |
| Language | English |
| Book Subtitle | An International Approach |
| Book Description | The fundamentals of travel and the impacts of tourism throughout history and the world Introduction to Travel and Tourism: An International Approach presents an all-encompassing exploration of the travel industry. Whether you are planning a career in travel or simply enjoy new places, this book offers in-depth information from a global perspective. Authoritative discussion covers tourism, attractions, food, planning, accommodations, transportation and more, with a full examination of economics, cultural impact, environmental effects, and governmental involvement. Insightful explanations surrounding marketing, feasibility, travel agencies, wholesalers and operators will appeal to career-minded readers, and an appendix covering franchising offers new perspective on the industry's future. |
| About the Author | Michael M. Coltman is the author of Introduction to Travel and Tourism: An International Approach, published by Wiley. |
| Publication Date | 1-Mar-1989 |
| Number of Pages | 380 |
Introduction To Travel And Tourism paperback english - 1-Mar-1989
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