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Mass Communication Theory Foundations, Ferment, And Future paperback english - 3/21/2011

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PublisherCengage Learning, Inc
ISBN 139780495902904
Book DescriptionMASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, International Edition, introduces you to current and classical mass communication theories and explains the media literacy movement in terms you can understand. Plus, this mass communication textbook helps you develop a better understanding of media theory so you can play a role in the media industry's future. Written in an accessible writing style, the text is designed to help you perform well on exams and succeed in the course.
LanguageEnglish
AuthorDennis K. Davis, Stanley J. Baran
Edition Number6
Publication Date3/21/2011
Number of Pages480

Mass Communication Theory Foundations, Ferment, And Future paperback english - 3/21/2011

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