Platform Revolution : How Networked Markets Are Transforming The Economy And How To Make Them Work For You Paperback English by Geoffrey G. Parker - 43018
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| Publisher | Ww Norton And Co |
| ISBN 13 | 9780393354355 |
| ISBN 10 | 393354350 |
| Book Subtitle | How Networked Markets Are Transforming The Economy And How To Make Them Work For You |
| Book Description | Facebook, PayPal, Alibaba, Uberthese companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.Platform Revolution explores the what, how and why of this revolution and provides the first owners manual for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed. |
| Language | English |
| Author | Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary |
| Language | English |
| Publication Date | 43018 |
| Number of Pages | 352 |
Platform Revolution : How Networked Markets Are Transforming The Economy And How To Make Them Work For You Paperback English by Geoffrey G. Parker - 43018
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