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Publisher | Stratability Global Ltd; Standard Edition |
ISBN 13 | 9781916443334 |
ISBN 10 | 1916443338 |
Author | Julie Choo |
Book Format | Paperback |
Language | English |
Book Description | How to navigate your strategy journey in business using a five model framework and methodology that teaches you to play 'SMART' and 'win' in the game of business and career ascension. |
About the Author | A former software engineer and later Fintech Product Architect, Julie specialized in Intelligent Networks, VoIP, and Big Data, and more recently, AI and Blockchain services. She's helped big brands like General Motors, General Electric, HSBC, Barclays, and Deutsche Bank, to scale their operating models and launch new global business lines and service innovations that leverage the latest technologies. Julie has also worked with many small & medium sized businesses (SMEs) and tech start-ups to leverage data, cloud architecture and AI-based services including the design and development of new digital services, to help these companies grow through effective digital transformation. In THE STRATEGY JOURNEY, and as lead author, Julie Choo shares her invaluable Framework and Guided Paths, developed from her experience as a product architect and data scientist from designing, architecting and managing service innovations and assets from $6million to $60billion.With a PHD in Physics, Graham was Chief Scientist for an emerging healthcare start-up that developed new technology, before moving into banking, where he ran enterprise architecture and operating models as a managing director for big banks like UBS, Standard Bank, and HSBC. Graham's specialism is in emerging markets, giving him the expert insight needed to successfully scale using new technology in growing economies. |
Language | English |
Publication Date | 7 December 2020 |
Number of Pages | 334 pages |
Stratability Global Ltd The Strategy Journey: (includes Kickstarter Digital Mini-course + Worksheets)