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Strategic Business Forecasting paperback english - 2009

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PublisherMcGraw-Hill
ISBN 139780071621267
Book DescriptionWhat's Your Next Big Move?At the turn of the century, Western Union passed on the chance to dominate the telephone industry. Later, General Electric concluded that a new invention called television was doomed to fail. And very recently, decision makers at the highest level were taken off-guard when the global economy dropped from under their feet--and took their companies with it.
What's In The BoxBook
LanguageEnglish
AuthorSimon Ramo, Ronald Sugar
Edition Number1
Publication Date2009
Number of Pages240

Strategic Business Forecasting paperback english - 2009

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