Strategic Management And Competitive Advantage: Concepts Paperback English by Jay B. Barney
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| Publisher | Pearson Education Limited |
| ISBN 13 | 9781292266954 |
| Book Description | For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLab (TM) Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, Reach every student by pairing this text with Pearson MyLab Management MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform. |
| Language | English |
| Author | Jay B. Barney, William S. Hesterly |
| Edition Number | 6 |
| Number of Pages | 392 |
Strategic Management And Competitive Advantage: Concepts Paperback English by Jay B. Barney
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