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Sustainable Marketing: Pearson New International Edition Paperback English by Diane Martin - 2013

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Overview
Specifications
PublisherPearson Higher Education
ISBN 139781292040899
ISBN 101292040890
AuthorDiane Martin
Book FormatPaperback
LanguageEnglish
Book DescriptionAs the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies.
Publication Date2013
Number of Pages256

Sustainable Marketing: Pearson New International Edition Paperback English by Diane Martin - 2013

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